Elon Musk says X may soon ditch the paywall for everyone so it can “fight massive armies of bots”


Elon Musk.Theo Wargo/WireImage via Getty Images

  • Elon Musk said X, previously Twittercould roll out a paywall for all its users.

  • Musk says the move was crucial to help deal with bots on the platform.

  • The billionaire did not provide details but said that X would receive “just a small amount of money.”

Elon Musk says his social media platform X, formerly known as Twitter, could introduce a paywall to all users.

“The single most important reason why we’re moving to a small monthly payment for using System Live broadcast On X with Israeli Prime Minister Benjamin Netanyahu on Monday.

Musk told Netanyahu that having a system to pay and prioritize premium users’ posts would help reduce the influence of bots.

“Since the robot costs a fraction of a penny, let’s call it a tenth of a penny, but even if it has to pay a few dollars or something like that, a small amount, the actual cost of the robots is very high,” Musk said.

Musk said he believes a paywall is critical if X is to engage with bots on the platform.

“We’re actually going to come up with a lower level of pricing,” Musk said. “We want it to be just a small amount of money.” “It’s a longer discussion but this is really the only defense against armies of robots.”

This is not the first time the billionaire has thought about this Having a paywall for all X users.

Musk discussed the idea with one of his advisors, venture capitalist David Sachs, last year, according to a report by the technology newsletter. Curriculum.

Musk presented a A wave of changes To the platform ever since Bought it in October 2022.

next to Rename Twitter to XMusk replaced the platform Heritage Verification Programme — Blue ticks that verify the authenticity of famous personalities — with Twitter Blue Subscription Program in March.

The changes are part of Musk’s attempts to put the platform on a path to profitability. In July, billionaire V.I Share X The company was in a difficult financial situation.

“We continue to experience negative cash flow, due to a roughly 50% decline in ad revenue as well as a heavy debt load,” Musk said in his July post. “We need to get to positive cash flow before we have the luxury of anything else.”

Representatives for X did not immediately respond to a request for comment from Insider sent outside normal business hours.

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